Study Business Coaching at Home
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Learn to help others to achieve business success
- Enhance Prior studies and experience
- Open up new employment Opportunities
SPECIAL OFFER - Enrol in the Business Coaching course now and receive 10% off and two free ebooks (this is up to $115 worth of savings).
You would receive the following ebooks written by staff of ACS Distance Education:
Like the coach of elite athletes, the business coach is results oriented, and his or her main tasks are to help clients – recognise, overcome and then remove barriers to personal growth and development. Then to develop strategies for achieving goals that will enable the individual to develop his or her full potential. Again like the sports coach, the business coach will be required to accurately assess the client’s aptitudes, strengths, weaknesses, needs and goals in order to arrive at a program that is specifically tailored to that individual.
Unlike a sports coach, however, business coaches may also have to manage a client’s reluctance, lack of motivation, inaccurate perceptions and other psychological barriers to effective self-management. Life coaching is primarily about helping clients develop the skills and attitudes that will enable them to manage themselves and their own lives but business coaches will also take into account their business and working life.
The Lessons
There are 8 lessons in this course:
1. Nature and Scope of Business Coaching
- Nature of Business Coaching, Life Coaching and Sports Coaching
- Terminology
- Why People Use Business Coaches
- Case Studies
- Business Failure or Success
2. The Initial Consultation
- Cognitive Behaviour Therapy
- Goal Centred Approach
- Reality based approach
- Motivational Approach
- First Contact
- SWOT Analysis
- Replace Negative with Positive Habits
- Monitor and Evaluate Progress
- Closing
- Case Studies
3. Considering Alternative Actions
- Developing a Business Plan
- Feasibility Studies
- Formal Documentation
- Operational Management
- Strategic Planning
- Operational Planning
- Components of a Business Plan
- Implementing Ideas
- Changing Behaviour
- Looking after long term Viability
- Partial Sell Offs
- Restructuring
- R & D
- Changing Products and Services
- Buying a New Business
- Staff
- Selling or Winding Down
- Case Studies
4. Improving Productivity
- Quality Circles
- Cause and Effect Diagrams
- Pareto Analysis
- Brainstorming
- Motivation
- Internal and Intrinsic Incentives
- Incentives External to Working Environment
- Social Reinforcers as Incentives
- Tangible Rewards
- Case Studies
5. Marketing
- Introduction to Marketing
- Marketing Strategy
- Starting out in Business
- Making Contact
- Controlling Growth
- Improving Results
6. Building Better Staff
- Staff recruitment
- Team building and Team Management
- Staff development and Training
7. Improving Resource Management
- BRM (Business Resource Management)
- Stress Management
- Case Studies
8. Putting it all into Practice
- PBL Based Project
- Significance of knowledge of interviewing and assessment
- Incentives and motivational strategies
- Productivity and marketing strategies
- Theoretical information to derive sensible solutions
- Initial business coaching assessment for a specified business
- Actions for improving and sustaining the level of performance
Course Aims
- Describe services that a business coach can offer clients; identify opportunities to work as a business coach; and develop an understanding of a business coach’s role.
- Understand how to gather relevant data and conduct an initial consultation with a client.
- Explain the options for action to optimise the operation of a new or existing business.
- Understand methods of providing business coaching to improve productivity.
- Develop awareness of ways in which business coaching can improve marketing.
- Discuss ways to provide business coaching to improve the recruitment, skills, performance and motivation of staff.
- Understand how business coaching can be used to improve resource management.
- Deliver a comprehensive business coaching service to a client.
Why do People Engage a Business Coach?
Being a manager or business owner can be a lonely job at times. So a business coach can be there as a sounding board and confidant to help the business person to voice their issues and then help the person to find solutions to their problems effectively and quickly.
Business coaching is generally considered to be a good method of intervention to improve a business or the way the business person works, as it can be:
- time efficient
- effective
- is individually tailored to the person’s requirements
- is outcome focused
Any business can use a business coach as a resource to obtain better performance, satisfaction and learning. By understanding the work processes involved in a business, a business coach can help the business person to prepare a business coaching schedule to help the client most effectively.
The client and coach work together in a partnership. Coaching is not there to help a person with their psychological issues; it is to help clients to improve their learning and performance and also to improve their quality of life.
Business coaching mainly focuses on the here and now and the future. Although occasionally, they may look at a business person’s past if it is relevant to how things are working now.
Coaches may offer opinions, advice and suggestions, but the final decision on whether to go ahead with the suggestions are the client’s.
A business coach doesn’t necessarily have to have a specific knowledge of the industry concerned. The coach is there to help the client to promote their awareness and choice of actions, rather than evaluating the company. Coaching can look at a range of issues from professional to personal.
This is a rapidly growing profession. More and more businesses are employing business coaches; and if coaching is your thing; this course could be a valuable way to kick start your own "business coaching" venture.
